Service Fusion pricing 2026: plans, add-ons, what Starter skips

It's Tuesday at a plumbing and HVAC shop with four techs and one person in the office. The office manager is booking jobs from a paper calendar and a shared Google sheet. Two techs have started texting customers from their own phones, and the owner spent Sunday night typing invoices into QuickBooks. A supplier rep mentioned Service Fusion, and the owner wants a number before agreeing to a demo.

Unlike some field service software, Service Fusion publishes its prices. Everything below comes from Service Fusion's pricing page, which I checked on October 29, 2026. Vendors change these pages without notice, so check it again before you sign.

Service Fusion pricing at a glance

The annual totals are my math from the page's per-month figures. The page says annual billing saves 15% and is "charged as one annual payment at sign-up."

The thing that sets Service Fusion apart is in the FAQ: "No matter the plan you choose, you'll have unlimited users." A shop with two techs and a shop with twelve pay the same price for the same plan, which is a different deal from software that bills per user or per tech.

The rest of the terms are simple. Every plan is month to month with no contract, and annual billing gets you the discount if you want it. All plans list "personalized onboarding, and unlimited support through email, phone, or live chat." Support hours are Monday to Thursday, 8 a.m. to 6 p.m. Central, and Friday until 5 p.m. The page offers a free demo but says nothing about a free trial or a setup fee, so ask about both on the call.

What each plan includes

All three plans share the core of running a service business: customer management, estimates and jobs, scheduling and dispatching, invoicing, integrated payments, QuickBooks integration, project management, reporting and text message alerts. Here's what changes as you move up.

The page lists the add-ons by name only. None of them has a published price, so if you're on Starter and planning to add photos, job costing or eSign, get a written quote for each before you compare plans. Two add-ons, ServiceCall.ai and GPS fleet tracking, cost extra even on Pro.

The fees the plan price doesn't show

Payment processing is the cost owners tend to miss. The FAQ says Service Fusion Payments is "powered by PaySimple," but the pricing page doesn't list processing rates. If most of your customers pay by card, processing can add up to more each month than the subscription, so ask for the rates in writing.

The other open question is the add-on bill. A Starter account with three or four add-ons may end up close to the Plus price, and the only way to know is a quote.

Which plan fits a small shop

Headcount doesn't change the bill here, so you're picking on features alone.

Starter fits a shop that mostly needs to get off paper. You can book jobs, dispatch techs, send estimates and invoices, take card payments and sync to QuickBooks. If you don't track job costs closely yet, start here.

Plus is worth it once you want photos attached to each job and job costing, so you can see which jobs actually made money. It also adds integrated voice and text. One detail I'd ask about: the page lists "Estimate Option" on Starter and "Estimate Options" on Plus. If you quote good-better-best, find out on the demo what that difference means in practice.

Pro is for shops that bill maintenance agreements as recurring invoices, want customers to sign estimates online, or need the open API to connect other tools.

For comparison, I broke down Jobber pricing and ServiceTitan pricing the same way. Those two charge differently, so line the plans up against your real crew size before you pick on sticker price alone.

What stays by hand, even on Pro

Service Fusion holds the job record. A lot of the work that wins or loses a job happens before and after that record exists, and the software leaves it to you.

• A homeowner calls at 7:15 a.m., nobody picks up, and they call the next shop on the list. Starter lists text alerts but no phone features, and the page doesn't say whether the integrated voice on Plus texts a missed caller back by itself. Ask before you count on it.
• An estimate goes out Monday and there's no answer by Thursday. On every plan, someone has to notice that and send a nudge. I wrote quote follow-up email templates for this.
• A website form submission lands in an inbox, and someone retypes it into a customer record unless you build the connection. The open API that makes that connection easier only comes with Pro.
• Invoices go out on their own, but deciding when to send a second reminder, and how firm to be, is still a person's call.
• The reports are in there. Somebody still has to pull them on Friday and read them.

Automating around Service Fusion without moving up a tier

You don't need Pro to fix the front end. Here is what I'd set up for a Starter or Plus shop:

1. Missed-call text back. An unanswered call gets a text from the business number within a minute, asking what's going on and when they'd like someone out.
2. A website request form that asks what's wrong, how old the system is, the address and a good time, then sends the office one readable summary instead of raw fields.
3. Estimate follow-up on a schedule. A short text or email goes out two days after the estimate and another a few days later, and both stop the moment the customer replies.
4. Overdue invoice reminders on dates you choose, so nobody has to remember them.
5. A one-page Friday summary for the owner with calls missed and answered, estimates out and won, and invoices still open.

On Starter and Plus, the customer still gets entered into Service Fusion by a person once they book. That's one entry per booked job instead of one per inquiry, and for most small shops it's a fair trade.

For a Chicago-area pool service company, I built the website, the Stripe payments and the lead capture and tracking, so every inquiry is logged and nothing sits in an inbox. A plumbing or HVAC shop has the same problem with different questions on the form. Builds start at $500 one-time, then a flat monthly from $99 after an included run-in period, cancellable. There's more on the HVAC contractor automation page.

What stays with a person

Some of this shouldn't be automated at all. The tech diagnoses the job on site and decides what to recommend. A customer who's upset about a bill or a callback should reach someone who can fix it. Pricing a big replacement, or deciding whether to take a job, stays with the owner. I automate the handoffs and reminders in between, so the office spends its day on the calls that need a person.

Before you book the demo

If you're pricing Service Fusion, or you're already on it and leads still slip through, book a free 20 minute process audit. We'll look at where calls, estimates and payments stall in your week, and whether the fix is a plan upgrade or a small build around the plan you already have. Book it here.